I am appalled and disheartened at how some online “entrepreneurs” act. Would they behave like this if the computer screen veil was eliminated? Hell no.
As much as technology has helped us, I think it’s given some people “brass balls” to be dicks.
Blunt? Maybe. True? YES!
Let me give you a few examples…
One business coach goes MIA leaving all her clients in the lurch, not just for 30 days, but for four months. She is making promises she doesn’t intend to keep, although taking their monthly payments on the regular. WTF?
Another entrepreneur scheduling a consult, not once but three times, claiming health concerns as to why she couldn’t make it. You show up, she goes MIA. And then she blocks you from her FB account when you reach out and say, “Is everything okay?”
And yet another online “superstar” who has been shouting from the rooftops about her six-figure lifestyle and income when just three weeks ago, she told her colleagues she was flat broke.
[Tweet “Some coaches are charlatans. @kimberlyriggins gets real about the online entrepreneurial world.”]
Folks, it all comes down to integrity.
Clearly, some of us have it, and some of us don’t.
To those of you who think being online means you can treat your clients and colleagues like shit and can take advantage of people’s big dreams…think again.
Karma’s a bitch. And what comes around goes around.
And for those of you out there that are doing things right. That have integrity. Who show up. Who provide amazing value. Keep going. Stay the course.
And IGNORE these asshats that are giving our industry a bad name.
Prove them wrong. Bring your heart. Show up with soul. And exceed everyone’s expectations.
[Tweet “Ignore the asshats. Have integrity. Provide incredible value and exceed everyone’s expectations.”]
We need more people like YOU.
What are your thoughts here? What kind of craziness have you experienced or seen?
I’ve been feeling off lately. A little depressed. Tired. Sick of the hustle.
Asking myself the important questions like, “Is this what I want to do for the rest of my life?”
I know I’m not the only one.
I’ve had several conversations with clients and colleagues that feel the same way.
Unfortunately, the online world is NOT talking about this.
Instead, you are bombarded with smoke-blowing headlines like…
- Make 5 figures per month in 30 days
- Reach seven figures while working 10 hours a week
- Have clients lining up to work with you by simply using this script
I laugh every time I see these because although, in some cases, it may be true, it’s not the norm.
Running a business is exhilarating but it is also a lot of work.
I think Darren Hardy said it best. “95% of the time your work will suck. But the other 5% is freaking awesome.”
What do you do when you’re no longer in love with your business? When you’re no longer having fun? When that 5% doesn’t feel like enough anymore?
[Tweet “What do you do when you’re no longer in love with your business? “]
You might think the answer is to throw in the towel.
And perhaps for some it might be. But usually this feeling is a sign that you need a break and a bit of perspective.
When I start to feel this way, I know it’s time to get back to basics. And no, that doesn’t mean rewrite my business plan. Or spend ungodly hours surfing social media.
When I am having a love-hate relationship to my biz, this is what I do.
Clearly, I do not mean fall apart or disappear. When I shut down, I usually go on a technology diet. I unplug. I stop hustling. And I spend extra time on self-care. What I have found is when I do not love my business, it usually means I’m not taking the best care of myself.
Spend Some Time in Nature
Hands down, this is my favorite way to find perspective. Clarity is often found in those pockets of silence. And what better place to find peace than amongst the trees.
Check Your Passion Switch
You did notice I did not say, find your passion, right? Call me crazy but I believe passion is already inside of you and it’s your job to flip the switch. Most people believe they must have passion in what they do. BUT I am here to tell you, passion is also found in the why, how and who. Once you figure this out, I promise your passion will reignite. And you will always know where to go to switch your passion light on.
Learn Something New
When I am feeling stuck, in a rut, or just plain bored with my business, I explore something I have never done before. Over the years, I have discovered painting, different types of dance, rock climbing, taken on fitness challenges, feng shui and immersing myself in the world of essential oils (amongst other things).
Indulge in Some Brain Candy
And last but not least, when all else fails, I resort to a few days of mindless brain candy binging on TV shows like Game of Thrones, Cedar Cove, Law and Order or Vampire Diaries.
[Tweet “5 things you can try to help you get out of your business funk. New post by @kimberlyriggins.”]
Now it’s your turn. How do you handle your love-hate relationship with your business? What do you do that gets you out of the funk?
When I was a little kid, I knew I wanted to be someone.
I would spend countless hours dreaming about the day I would become a famous lawyer, a well-renowned psychologist, a popular fitness model and yes even the President of the United States.
Clearly, I had high aspirations.
I wanted to be a success in the worst way. Truthfully, I wanted people to know my name.
Fast forward 20+ years, I didn’t fulfill any of those career paths.
Being a lawyer or the President didn’t excite me at all. I hate talking politics and learning a bunch of laws…boring. And seriously, although I like being the boss (and being bossy), having people blame me for all the world’s problems…NO thank you. I’ll pass.
Being a psychologist could have been an option. I did get my Bachelors in Psychology, but about a month before grad school started…I up and changed my mind.
All the protocols, procedures, and rules made me feel stifled. Not only that…I have a hard time holding space for people who like to wallow in victim mode. I kept imagining working on the 10th floor of a high rise listening to someone whine on and on and on…let’s just say it’s a good thing those windows don’t open.
As for being a fitness model…I did work in the wellness industry. As a prior successful personal trainer and certified nutritionist, I certainly could have attempted that path but I like wine and food too much. Being so disciplined and rigid also scared me (especially since I was an anorexic teenager). But you never know. I may grace a cover or two yet.
So why am I telling you all this?
Because up until a few years ago…I thought what I did for a living determined my success.
I thought that “title” was my golden ticket. And my bank account would be the proof I needed to finally say, “You made it kid!”
What a crock of shit!
The Day That Changed Everything
I remember this day like it was yesterday. I was on the phone with my mentor crying…essentially feeling sorry for myself. (It’s a long story but after enduring a rather heartbreaking financial disaster, crappy days are expected.)
His advice: “Go spend some time in nature.”
I agreed reluctantly. Thinking, “What the hell is that going to do for me?”
But there I was, freezing my ass off, sitting on a rock in the middle of the lake, re-examining my existence.
When it hit me.
Success for me isn’t about a title, my career choice, the amount of money in my bank account or where I live, what I have or what I may or may not acquire.
[Tweet “What does success mean to you? I bet your answer will surprise you.”]
I was stunned. And frozen.
Either way, I remember letting out a huge sigh. (If you’ve ever taken yoga class, you know this “noise,” this breath.)
It was refreshing. And a bit scary.
Because I had no idea what success meant to me.
And rather than trying to define it or force it, I spent the next three years waiting for a sign.
Two Weeks Ago
Two weeks ago, I was re-reading one of my favorite business books and stumbled across a quote by Steve Jobs. I’ve read this several times but this time the impact it made was visceral.
He said, “Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma, which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice, heart, and intuition. They somehow already know what you truly want to become.”
YES!!! Double, Triple, Quadruple YES!
So in studious fashion, I took out a sheet of paper and started writing. Answering the age-old question, “What does success look like for me?”
[Tweet “New Post: Success is personal. How do you define it? by @kimberlyriggins”]
And what I wrote not only shocked me but made me cry.
I’m not going to share the whole document with you but here are some snippets.
Success for me is…
- being the most patient mother, always taking the time to see the world through Grayson’s eyes.
- being a jack (or Jane) of all trades. I excel in many things and will never allow myself to feel like I’m being stuffed into a box.
- always being open, honest, and truthful to everyone I love, no matter what.
- smiling even when I’m crying, knowing that whatever made me sad, will pass with time.
- treating my clients like friends because, at the end of the day, we are all humans having a human experience.
- sharing my knowledge with those who need it because a giving heart is eventually rewarded.
- allowing myself and my business to be multi-faceted, even though a singular focus is recommended.
I wrote two full pages. And not one of my statements had anything to do with the house I lived in, the car I drove, the amount of money in my bank account.
Now don’t get me wrong…I love nice things. I want to be able to make a good living and provide for my family but my priorities that determine my version of success have nothing to do with that.
So, now it’s your turn. How do you define success? Go on, grab a sheet of paper. Your answers just might surprise you.
“How dare she write about that….that was my idea!”
“Who does she think she is…she copied that from me.”
“This looks an awful lot like so and so…she must have copied.”
News flash sisters. That brilliant idea you just had. It’s NOT yours.
So if someone is teaching the same thing you are or promoting a similar idea, get over it! They have as much right to that idea as you do.
Because your ideas are NOT original.
Now before you start using those colorful profanities, hear me out.
Yes, it’s ethically wrong to blatantly copy someone’s book word for word. And it’s NOT cool to swipe someone’s website copy and claim it as your own.
But having similar ideas is NOT stealing.
Think about it!
Facebook wasn’t the first social media site. Cover Girl wasn’t the first makeup company. And Apple certainly wasn’t the first computer.
They took a single idea and put their own mark on it. They added their own special twist.
So why do entrepreneurs get their panties in a bunch when two people are teaching similar social media strategies? Or when two coaches are using archetypes to help their clients uncover their brand? Or when others are using similar marketing strategies to promote a similar product?
And it needs to stop.
So what should you do as an entrepreneur?
Put your blinders on. Take a “second hand” idea and put your innovative twist on it. And execute the hell out of it.
Because successful businesses aren’t built on original ideas.
They are built by creative innovators who are NOT afraid to put their mark on the world.
Are you ready to be one of them?
I could give you a few lame suggestions on how you can stand out with your “ideas.”
But I’m going to leave that up to you.
In fact, I double dog dare you to become the next trailblazer in your field.
[Tweet “There are NO original ideas. Just new ingenious twists. New Post by @kimberlyriggins”]
What are your thoughts? Share them below.
When I first started my business, I thought brands were for large corporations such as Nike, Coca-Cola and Apple.
If you have this same thought, you are making a big mistake.
Every business, both big and small, needs a brand.
And before I go any further…No, a brand is not just a logo, a tagline or a website.
Your brand shows your audience who you are, what you do and most importantly what you STAND for.
Your brand is the PROMISE of an EXPERIENCE.
It tells the world what you will deliver and why.
In other words, your BRAND is one of your business’s biggest assets.
[Tweet “Your brand is the promise of the experience your clients get when they work with you.”]
If that doesn’t convince you, here are 3 more reasons you and your business need to develop a strong brand.
Attracts Ideal Clients
When you tell your story, share your values, and show up everywhere as a 100% you, people will notice. Those who relate or connect with you will listen and want more and those who don’t will disappear. This is a huge win! (Think about it from this perspective…would you rather have a small tribe of adoring clients or a giant list of people who run hot and cold?)
If you stay true to your brand, not only will finding ideal clients be less of a headache but they will be willing to pay you what you are worth.
Allows You to Stand out in the Crowd
Having a strong brand helps you differentiate yourself. This does not work if you are copying someone else.
But if you are willing to own your gifts, share your mistakes and be MORE human than your competitors while being just YOU…standing out will be easy.
Why? Because eventually those who are playing the “fake it till you make it” game mess up and their true colors are unveiled. (I know you know what I’m talking about.)
Creates Loyal Fans
The key here is consistency. Giving your clients the experience you promised (and then some) will not only have your current clients coming back for more but they will be shouting your name from the rooftops which means you will have lots of referrals. And let’s face it, there is nothing better than word of mouth marketing, is there?
[Tweet “New Post: 3 Reasons Your Business Needs a Brand by @kimberlyriggins”]
So, what does your brand look like? What does your business stand for?
If you’re not sure, I would love to invite you to my upcoming workshop, Saturate Your Business with Your Soul. A half-day deep dive into your brand using brand archetypes. You’ll not only walk away with your unique brand soul guide but you will learn how to capture your personality, passion and spirit into a REAL brand promise you can use in your messaging and marketing.